Case Study for:
Infinity Aviation Group

 The Company

Based in Charleston, SC, Infinity Aviation Group operates in Nashua, NH, where they provide overnight hangar space and services for private aircraft. Their primary audience includes private pilots and high net-worth individuals with their own planes, primarily serving southern New Hampshire and Massachusetts. The company offers exceptional service at a reasonable price in a convenient, less-crowded airport than Boston’s main hub, positioning itself to become a leader in New England’s private aviation sector.

 The Challenge

The project’s most significant challenge was timeline. The new Infinity Aviation Group brand needed to launch quickly to coincide with marketing and business development efforts. As a newly formed company following an acquisition, Infinity required a digital presence that was professional, scalable, and ready to support rapid growth. The site had to be simple to navigate, optimized for conversions, and adaptable as the company expands into new markets.

 The Process

Colophon applied our proven Three‑Phase Development Process to design and build a sleek, high‑performing website tailored to the aviation industry and New England market:

– Developed a sleek design and strategic sitemap to highlight services, hangar amenities, and future expansion capabilities.
– Designed a clean, modern interface emphasizing professionalism and trust.
– Built the website on a flexible, scalable WordPress foundation to support long‑term growth.
– Partnered with Lexi Boese of High Tide Media for content development that aligned with IAG’s new branding.
– Coordinated closely with Infinity’s leadership, including Steven Levesque—formerly of Hawthorne Aviation, a longtime Colophon partner.

 The Solution

The result is a streamlined, visually refined website that effectively positions Infinity Aviation Group as a rising leader in private aviation across New England. With improved navigation, optimized content, and room to expand, the site provides a foundation for continued growth as Infinity’s services evolve.

The project’s success reflects Colophon’s commitment to agility and precision—delivering a polished, fully functional website under a tight timeline to help launch a new brand with confidence.

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