Case Study for:
Crowder & Sons Construction Group

 The Company

Crowder & Sons is a family-owned general contractor serving Charleston, Mount Pleasant, Summerville, and North Charleston. Known locally for their Christian values, trustworthiness, and workmanship, they stand out for taking on all interior projects with quality and care. In a business built on visuals and reliability, their portfolio and reputation are everything.

 The Challenge

The existing Wix site didn’t reflect the Crowders’ strengths. It was outdated, clunky on mobile, and didn’t help them rank in local search. They needed clear, visual-driven pages that highlight their service areas and specialties and drive potential clients straight to the quote form or Monty’s phone.

 The Process

Colophon built out a simple, conversion-focused strategy:

• Created service pages for kitchens, bathrooms, additions, and full interior renovations, optimized with high-value keywords.
• Developed location-specific landing pages for Charleston, Summerville, Mount Pleasant, and North Charleston to capture local search traffic
• Designed project galleries using customer-supplied photos to let the work speak for itself.
• Added prominent CTAs, with direct links to a quote form or Monty’s number on every page.

 The Solution

Now live at CandSConstructionGroup.com, the new site is clean, mobile-friendly, and built to establish trust and credibility right off the bat. Visitors can easily browse by service category or location, view real project photos, and contact the Crowders instantly. With SEO foundations in place, Crowder & Sons is now more visible online and better positioned as Charleston’s most credible family-run remodeler.

The C&S team was thrilled with the result and proud to send real clients to a site that truly reflects their values, craftsmanship, and commitment. Special shout-out to Ramiro Modica on creating a winning design and concept that is not only gorgeous, but highly optimized for user experience.