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Learn MorePrivilege Catamarans represents a strategic partnership between The Multihull Company, a global leader in yacht brokerage, and Privilege Marine, world-renowned builders of luxury catamarans. This new digital experience establishes Multihull as the premier Privilege distributor for the Eastern United States while showcasing the performance, craftsmanship, and lifestyle behind each vessel.
The website is designed to function as both a brand destination and a performance marketing asset—introducing Privilege to new audiences while reinforcing Multihull’s leadership in the marine space.
This collaboration brings together two respected organizations:
– The Multihull Company, leaders in multihull yacht brokerage across the globe
– Privilege Marine, builders known for craftsmanship, innovation, and ocean-going performance
Together, they created a unified presence that elevates the Privilege brand in the U.S. market.
The primary challenge was twofold:
1) Create an eye-catching, premium digital experience that reflects the luxury of Privilege yachts.
2) Structure the site so each page functions as a high-performing landing page—capturing search demand for specific models, features, and ownership journeys.
This required a sitemap built for both storytelling and discoverability, ensuring that each boat, service, and process could stand alone while supporting the broader brand narrative.
The website was designed around strong visual impact, anchored by a cinematic hero video and supported by immersive photography throughout. Page templates were created to highlight the individual Privilege models, as well as the ownership and service pathways and how to utilize Multihull’s expertise and support
Rather than relying on generic layouts, each page was crafted to guide visitors through a clear narrative of what makes these boats special, and why Multihull is the right partner to deliver them.
The final website is a refined, search-ready platform that positions Privilege Catamarans as a premier offering within the U.S. luxury marine market. It showcases the boats, tells the story of the partnership, and functions as a powerful lead-generation tool for The Multihull Company.
This project strengthens Colophon’s growing presence in the marine industry and continues our long-standing partnership with The Multihull Company. Explore more Colophon work with:
And make sure your yacht brokerage website is working for you by reading our Wednesday Website Wisdom series blog post
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